We believe that accounting is about much more than the numbers, and that to grow local businesses and economies, we must support and encourage culture and community.

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ABOUT US

Our Team

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  At Pinnacle, our work is all about relationships.

Meet our passionate & committed team (see our write-ups below)…

Our Philosophy

Pinnacle PAC wants to help our community prosper economically through successful enterprise and spiritually through artistic endeavour.  We believe our own business can contribute to the economic and social well-being of our community by nurturing start-up enterprises, coaching existing businesses, providing low-cost services to non-profits, offering secure, well-paid and meaningful work to our team members, setting a good example of best practices and technological innovation and supporting local artists and food providers.

Our passion at Pinnacle PAC is helping people succeed. Our clients tell us they value our relationship because we translate technical matters into plain English they can understand and use. We believe the accountant should be a  coach, cheerleader and peer rather than simply the scorekeeper. We believe professionals should charge a fair price for the value provided to the client and that value is not a function of time spent. We believe an accounting office can be a fun and creative place for the team members and an open and non-threatening environment for clients.

A successful enterprise is one that exists to serve the objectives of the proprietor. Too often, the proprietor ends up chained to her own business with a lunatic for a boss. How does this happen? Can it be avoided? Can it be changed? We can help small business owners to identify their personal objectives and then take action to achieve them through the operation of their businesses.

We want to empower small business owners to help themselves – to understand their business, understand their financial position, measure their growth, interpret their financial results, build their operating systems, improve their teams and make themselves better leaders and community members to the enrichment of our whole region.

CHRIS BRIEN, CPA, CA

Hotshot CA

chris@pinnaclepac.com

Chris …Hotshot Accountant with a Can-do-it Attitude. He wears confidence like a favorite t-shirt. Perceptive and receptive, energetic and inquisitive, Chris is an initiative taker and a strategic thinker. He’s quick on the draw (if accounting were gun fighting, we’d all be in trouble) but thoughtful in forming opinions and resolutions. Chris often wears a grin and an eye twinkle…silent contemplation of the funny world around us all? Social butterfly, entrepreneur at heart, jokester…and fashion beacon, Chris keeps us all on the ball. And, might we add, he wears a sweater vest well (and frequently).

WILLOW ENEWOLD, CPA, CGA

Chief Ideas Officer

willow@pinnaclepac.com

Willow is the glue that keeps the ship together.  She is a big thinker with enough vision to go around for everyone.  Entrepreneur, artist, accountant, computer technician, interior designer and team coach.  There is always a better way, a more innovative path, and a more effective means to an end.  Willow manages to remain positive while being pushy…she forces, cajoles and mostly inspires everyone around her to shine.  Expectations of constant improvement can be exhausting, but when balanced with creativity, open-mindedness and humour, it just becomes a lifestyle and a heartbeat.  Willow’s greatest joy is helping those around her be their best and shine their brightest.

DOUG JOHNSTONE, CPA, CA

Mentor to the Stars

doug@pinnaclepac.com

Doug, the ukulele playing, Mentor to the Stars, has the exceptional talent of being able to speak English (ie. communicate business and accounting jargon to people from all walks of life with all levels of experience). Doug serves as a mentor to a handful of lucky accounting practitioners – helping them transform their practices (and the profession as a whole) into the dynamic, exciting, forward looking, life choice that it can be. Doug is a community contributor, natural performer and patient teacher who thrives by helping others help themselves. He possesses a great depth of vision and inspires all those he meets. Doug is dedicated to his family, business, employees and community. Doug also has a fabulous sense of style, though you might note that that some of his shirts have been known to cause hay fever.

MELISSA MCCREADY

Tuneful Technician

melissa@pinnaclepac.com

Geek at heart, musical virtuoso in practice – Melissa is a multi-talented accounting wizz-kid. Balancing joke cracking and problem solving is a tricky business, but Melissa has seemingly bottomless energy and enthusiasm for walking that tightrope. It seems that all things involving formulas are of great interest to this chanteuse, perhaps this is the place where the magic of music and math meet. Driver of large trucks and software programs; as competent wielding a power tool as a calculator; as comfortable drinking a beer and laughing heartily at her own jokes as she is working carefully through a problem with a client over a business lunch – Melissa is a veritable diamond – multifaceted and sharp.

HOLLY MACKIE

Director of First Impressions

holly@pinnaclepac.com

Holly is the hostess with the mostess. Her enthusiasm (even during February) is contagious, as is her work ethic and can-do-it attitude. Holly is a juggler – not in the “circus act” sense…but just in life. She is a devoted mother of two, Queen of the school hot lunch, community and school helper extraordinaire. Holly brings lots of great energy to the PPAC team. She translates her joy with her role and its flexibility into great relationships with our clients and team. Like a true master of a household and an office, Holly keeps us all in line – she’ll let you know when shaping up (or cleaning up) is part of your “to do” list that day.

SNEAKY THE CAT

Team Cat

Sneaky is our resident freeloader.  She likes to lay about on desks and tables and goes to great effort to convince any audience she is hungry or in need of a nip of catnip.  Sneaky is a runner – she’ll bolt for the door if she sees an opening…be careful when coming and going…